
The client, an insurance broker with locations in three cities, had hardly any organic visibility on Google. Although the website was modern, it was not structured in terms of SEO:
More visibility on Google, better rankings for relevant keywords, and more qualified enquiries.
We identified the most important local keywords („insurance brokers Vienna“, „insurance brokers Klagenfurt“, etc.) and created a separate page concept for each.
A total of 12 high-quality blog posts were written and a new blog archive page was implemented. At the same time, we also published the insurance check as an interactive element.
Technical SEO, internal linking, meta data and page experience have been revised - focus on performance and user-friendliness.
The Google company profiles were maintained with targeted location keywords and updated on an ongoing basis.
| Position Organic Company profile | Position in Feb. 2025 | Position in 5.5.2025 | Position in 15.6.2025 |
|---|---|---|---|
| Insurance broker Vienna | 66 | 5 | 7 |
| Insurance broker Klagenfurt | 0 | 2 | 1 |
| Insurance broker Wolfsberg | 9 | 3 | 1 |
| Apartment block insurance Vienna | 1 | 1 | 2 |
| Commercial insurance | 0 | 15 | 17 |

| Position Organic Company profile | Position in Feb. 2025 | Position in 5.5.2025 | Position in 15.6.2025 |
|---|---|---|---|
| Insurance broker Villach | 0 | 6 | 3 |
| Insurance broker | 0 | 7 | 24 |
| Koller Insurance | 5 | 3 | 1 |
| Admission centre Klagenfurt | 25 | 10 | 7 |
| Wolfsberg registration centre | 5 | 8 | 4 |
| Vienna Admission Office | 0 | 15 | 5 |
| Admission office 1020 | 4 | 4 | 3 |
The client has developed from an SEO invisible to a local market leader.
With a clear strategy, high-quality content and a focus on local search terms, we were able to achieve massive results in just a few months - despite a low starting level.
Further evidence of how strongly strategic SEO worthwhile for insurance companies: Even I R H Tschrepitsch is one of the best independent insurance brokers in Vienna according to Kurier and shows how important visibility and trust are in this industry.